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Branding The Project Equipment Vehicle Fleet

Have you ever paid attention to how many companies are using their vehicle fleet to advertise? They are everywhere, and why wouldn’t you take this opportunity to advertise. Just think how many hundreds or even thousands of vehicles you drive by every day. This is exactly the reason we took the Project Equipment brand to the streets.

We have reskinned the Project Equipment vehicle fleet – an 11 vehicle collection that are now mobile billboards. The crown jewel of this fleet is the sales team’s brand new half ton. It features a huge logo that takes up 75% of the trucks side, making it highly visable to everyone around. We also take advantage of the tailgate and display the product lines of equipment they carry.

These vehicle wraps are an effective add-on to any marketing plan, however, should not be used as your only means of advertising. These vehicles are great for creating brand awareness, combined with a proper advertising strategy it can really penetrate your demographic. A well branded vehcile also creates a sense of professionalism and security when meeting with a perspective customer.

If you are interested in getting your vehicle fleet designed to take advantage of the extra ad space, contact us today and we’ll get you rolling!

Author

This article was created by founder and creative director, Steven Bradley.